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School of Engineering and Informatics (for staff and students)

Strategic Management (730N1)

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Strategic Management (Business & Management)

Module 730N1

Module details for 2024/25.

15 credits

FHEQ Level 7 (Masters)

Module Outline

This course aims to give students a strong grasp of the issues, tools and theoretical perspectives underlying the practice of strategy and its links with management. Using a combination of theory, practice and cases students will learn how to apply principles of strategy to companies.

The course begins by covering key skills and tools for strategic analysis. These include tools for analysing a firm's macroenvironment and competitive environment, as well as an organisation's own resources and capabilities. It then provides an in-depth summary of the strategy process as it is used by managers, and then discusses the range of theoretical perspectives that inform our understanding of this process.

Module learning outcomes

Evaluate and apply major strategic concepts, models and frameworks of strategic management.

Critically examine the different processes and stages through which strategy is formulated and implemented within organisations.

To defend and apply a range of models, theories for strategic management by drawing upon current research.

To develop critical and strategic thinking by understanding the environment factors (micro and macro) in the process

TypeTimingWeighting
Coursework40.00%
Coursework components. Weighted as shown below.
Group PresentationT2 Week 6 100.00%
Essay (2500 words)Semester 2 Assessment Week 1 Thu 16:0060.00%
Timing

Submission deadlines may vary for different types of assignment/groups of students.

Weighting

Coursework components (if listed) total 100% of the overall coursework weighting value.

TermMethodDurationWeek pattern
Spring SemesterWorkshop3 hours11111111111

How to read the week pattern

The numbers indicate the weeks of the term and how many events take place each week.

Dr Rana Zayadin

Assess convenor, Convenor
/profiles/557460

Please note that the 5XÉçÇøÊÓƵ will use all reasonable endeavours to deliver courses and modules in accordance with the descriptions set out here. However, the 5XÉçÇøÊÓƵ keeps its courses and modules under review with the aim of enhancing quality. Some changes may therefore be made to the form or content of courses or modules shown as part of the normal process of curriculum management.

The 5XÉçÇøÊÓƵ reserves the right to make changes to the contents or methods of delivery of, or to discontinue, merge or combine modules, if such action is reasonably considered necessary by the 5XÉçÇøÊÓƵ. If there are not sufficient student numbers to make a module viable, the 5XÉçÇøÊÓƵ reserves the right to cancel such a module. If the 5XÉçÇøÊÓƵ withdraws or discontinues a module, it will use its reasonable endeavours to provide a suitable alternative module.

School of Engineering and Informatics (for staff and students)

School Office:
School of Engineering and Informatics, 5XÉçÇøÊÓƵ, Chichester 1 Room 002, Falmer, Brighton, BN1 9QJ
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